Jason Worley's profile

Unbranded Rare Disease State

CHALLENGE
Lipodystrophy is rare and complex disorder characterized by abnormalities that face 1 out of 10 people, failing to get the attention it deserves. An organization wanted to raise awareness for Lipodystrophy in the healthcare community to suggest areas of diagnosis while the literature is being shaped.

APPROACH
Through science data we identified generalization lipodystrophy principals to start the conversation, for physicians to recognize patterns early on in their patients. Creating an unbranded educational website to start the conversation with patients and other physicians to build up data.
Unbranded Rare Disease State
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Unbranded Rare Disease State

Published: